In my opinion, having a “home base” on the internet is a must have for anyone looking to be successful. Your home base could be a blog or website. This is basically just a place to let people know who you are and what you have to offer. A website is something you can fully control and nobody can take that away from you. Facebook, Instagram, and YouTube can all block your account if they don’t like something (it happens all the time).
Having my blog and creating content has allowed me to start building up my brand and following. Trust is a huge part of being successful online, and a blog is a great way to not only build trust but also to make more money. My blog sends people to my kindle books, affiliate offers, and my own products.
WHY I STARTED BLOGGING & YOUTUBE
When I was 21 years old I started reading a lot of books. Business books, self-development books, and motivational books. I always thought it’d be pretty cool to have a website where I reviewed all the books I was reading and had affiliate links to Amazon. That’s where Passive Income Assignment started.
After I started having success with kindle publishing I thought it’d be a good idea to start sharing some of the strategies I was using to make money. I started creating blog posts about different kindle topics and then put an affiliate link to the kindle course I went through.
I started getting a bit of traction after 4 or 5 months and saw how powerful a blog could be if I put more time into creating content. So that’s what I did. I started looking into content creation strategies and came across a guy called Gary Vaynerchuk. What he talked about is documenting over creation. This simply meant documenting your journey in building your business is a lot more powerful.
That’s when I started documenting everything going on in my business. Strategies, products, goals, etc. Not only did creating content help me remember more of what I was learning, but it also was helping others which was pretty cool.
I quickly learned that helping others do what I was doing was a passion of mine. I had no idea that sharing my journey and what I was learning would have an impact on others. This allowed me to start building up my following and start building relationships with others. This is a super powerful part of having success online.
Have you ever heard the saying, “If you helps others get what they want, you can have what you want?” The way I see things now is the more value I provide the more I’ll get in return.
I just wanna point out that blogging is NOT passive and requires a lot of time. The reason I do it is because I enjoy it. Most of what I do now is creating blog posts and videos. Don’t get involved in blogging if you’re looking for quick income or if it’s not something you want to do for the long run.
Blogging doesn’t feel like work to me, it’s more of a hobby that I plan on doing for the rest of my life. Documenting my journey from zero to a million is a pretty cool thing.
HOW I MAKE MONEY BLOGGING
There’s a few different ways I make money with blogging and YouTube. Here’s some of the ways I do that:
- Kindle books.
- Affiliate marketing.
- Information products
When you give someone value and help them solve a problem, most of them will want to know more about you and what you have to offer. I use my kindle books to promote my blog and my blog to promote my kindle books.
I do blog posts and videos about “How To’s” or reviews and sometimes will link relevant products or services that would help them. This is called affiliate marketing. If they end up buying the product I’d receive a commission.
For example, If I did a post on how to make money with kindle publishing I could include a link to the kindle course I went through. Cool right?
I also use my blog to build my email list (your businesses most important asset). This is a list of my subscriber’s email address so I can stay in contact with them. I can share all my new content and even send them affiliate offers.
There’s a bunch of different ways to make money blogging and making videos, and I’ll go through some below.
HOW TO MAKE MONEY BLOGGING
I’m gonna go through the 8 steps you need to take to start making money with blogging & YouTube. This is what I did and if you follow them and stick with it for the long term you’ll have a lot of success. No doubt about it. Here’s the steps:
Step 1: Pick A Niche You’re Passionate About
- I can’t stress enough how important it is to be passionate about what you’re blogging about. This is long term thing so make sure you won’t get tired of it after a few months.
- Make sure there’s a big enough market out there. The big niches are health, wealth, and relationships, but there’s a lot more. Most niches have money to be made but just make sure there’s a decent number of people interested.
Step 2: Pick A Name For Your Blog
- Make sure blog name is related to the niche you’re in. Mine has Passive Income in it because I’m in the make money niche.
- A shorter name is better since people can remember.
- Make sure .com is available.
Step 3: Get Your Domain Name, Hosting, And Set Up WordPress Blog
- Get your domain name and hosting at Bluehost (Bluehost includes a free domain name when you get hosting).
- Install WordPress which is free.
- Check out this post I made on how to create a blog and set it up in minutes.
Step 4: Pick A Theme For Your Blog
- Pick a theme you like. WordPress has a bunch of free themes you can pick (don’t stress over the look at the start).
- Get a simple logo created at Fiverr for $5.
Step 5: Start Creating Content
- This is where the majority of your time should be spent. The more HIGH-QUALITY content you put out the better (at least 1 post per week).
- Your content needs to be INSANELY good.
- Don’t talk like a robot. Write like you’re having a conversation with the reader.
- Turn that blog post into a YouTube video and embed it on your site.
- The more the better, but make sure it’s good.
Step 6: Share Your Content
- Start sharing your content on whatever social media platform you’re on.
Step 7: Set Up Email List
- Create an email opt-in form on your site to start collecting email addresses.
- Create something to give away for free (E-Book, report, PDF, video, etc) in exchange for their email address.
- Use NowLifestyle to collect the email and set up an autoresponder sequence (these are automated emails that are sent to people who subscribe).
- Share new content with the people subscribing to your list.
Step 8: Start Monetizing
- Once you’re getting a consistent amount of visitors per day you can think about monetizing your site.
- Don’t start right away because nobody will be visiting your site at the start.
- Use affiliate marketing, and kindle publishing to start making money.
- Focus on building your following FIRST and serving them FIRST. Then you can focus on making money. Hard to do but it’s a must.
These are the steps I took to create Passive Income Assignment. It took me a long time and a lot of effort but was definitely worth it!
These are some of the recommended resources for blogging, YouTube and podcasting.
WordPress – The #1 blogging platform in the world, and the current content management system that I use for this blog. It’s 100% free and easy to set up.
Bluehost – This is the hosting service that I recommend and used when first starting blogging. You can get hosting as low as $4.95/month. (Watch: How to create a blog and set it up in minutes)
YouTube – The #1 video website and video search engine in the world, where you can create your YouTube channel and publish videos to for free.
UpWork – This is where I outsource specific tasks or work for my my blog or websites. You can get almost anything done very inexpensively and hire Virtual Assistants as low as $3/hour.
Fiverr – An awesome place where you can get a variety of things done for only $5. I’ve used Fiverr for many small tasks to help me with building my businesses.
Google Analytics – This is what I use to track all of the statistics for my websites, including visitors, traffic sources, etc…
Google Adsense – This is Google’s advertising platform that allows you to place Google ads on your website and start earning money.
Instapage – This is what I use to create high converting landing pages and squeeze pages for my websites to collect e-mail leads.
Panasonic GH4 – This is the current DSLR camera that I use for recording my video blogs.
Camtasia – This is the software that I use to record screen capture videos for some of my videos and programs.
Here’s the links to the other passive income models:
- Passive Income Blueprint Part 2: Affiliate Marketing
- Passive Income Blueprint Part 3: Kindle Publishing
- Passive Income Blueprint Part 4: Blogging & YouTube
MORE ARTICLES & VIDEOS
Here are some additional articles and videos on blogging & YouTube from the blog.